Metricool
Strong free plan, serious reporting, and a paid upgrade path that makes sense for agencies.
- One of the few free plans that feels complete
- Analytics depth is ahead of Buffer and Publer
- Per-brand pricing works well for agencies
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Last fact-check: July 2026
Our hands-on Buffer review — pricing, API limits and the best alternatives, updated July 2026.
| Starting price | $5 / channel |
|---|---|
| Pricing model | per channel |
| API included? | No (n/a) |
| Rate limit | limited |
| Platforms supported | 10 |
| Max video size | 1 GB |
| Media processing | — |
| Free plan | Yes |
| Plan notes | 25% recurring 12 months |
Solo creators and small teams that schedule by hand and care more about UI than depth.
Buffer is easy to like. The product is tidy, the free plan still matters, and solo users can get value quickly. But for this site's audience, the catch is obvious: at $5 per channel the pricing scales linearly, and the public API doesn't hold up if you need real programmatic publishing in 2026.
Clean scheduling UI, generous free plan, and almost no reason to buy it for API work.
Buffer uses a per channel pricing model starting at $5 per channel.
| Channels | Starting price | Quick facts |
|---|---|---|
| 3 | $15/mo | per channel |
| 10 | $50/mo | per channel |
| 20 | $100/mo | per channel |
| 50 | $250/mo | per channel |
At 20 social accounts you pay roughly $100/mo.
| API included | No |
|---|---|
| Rate limit | limited |
| MCP server | No |
| SDKs | — |
| Platforms | Instagram, TikTok, YouTube, X, LinkedIn, Facebook, Threads, Pinterest, Mastodon, Bluesky |
| Max video size | 1 GB |
|---|---|
| FFmpeg | No |
| Media processing | No |
| Resumable upload | No |
Strong free plan, serious reporting, and a paid upgrade path that makes sense for agencies.
Feature-heavy scheduler with AI, RSS, and an API that only starts to make sense on Business.
Evergreen queue specialist with sharp limits on the entry plan.